Social Media Marketing Series

Social media marketing is a small business’ best friend! There are so many ways you can use social media for no or minimal cost to bring in more customers. Knowing how to use each platform effectively to market to your targeted audience takes some planning and an understanding of how each service works. This series will walk through some of the most popular social media platforms and how you can use them to benefit your business. You can purchase each webinar individually, or purchase the entire series. If you purchase the series, you receive a 20% discount.

Social Media Marketing Series: Building Online Traffic Through YouTube

YouTube’s reach has continued to grow each year, with approximately 80% of adults between 18 and 49 watching the channel. It’s a perfect medium for animal trainers and behavior consultants if you know how to use it correctly to promote your business. This 90-minute webinar will go through how to properly set up a channel for your business, using keywords, descriptions and calls to action to drive traffic to your channel and effective ways to promote your videos.

Social Media Marketing Series: Building Online Traffic Through Pinterest

Pinterest is rapidly becoming one of the most active social networks for businesses, currently the fourth most popular social media platform in the U.S.. It’s also one of the most widely used search engines and with its focus on visuals, it provides an excellent platform for trainers and behavior consultants to reach new clients. This 90-minute webinar will go through how to properly set up Pinterest for your business, creating pins and boards, developing a content strategy and optimizing for SEO.

Social Media Marketing Series: Building Online Traffic Through Facebook

Facebook is a powerful tool for promoting a small business. If you’re new to Facebook, or feel your Facebook plan isn’t working, this 90-minute webinar will go through tips on how to use Facebook most effectively to bring in more clients. We’ll discuss how to properly set up and optimize a business page, using Facebook ads, content strategy including Facebook live videos, using Facebook for networking and more.

Social Media Marketing Series: Building Online Traffic Through LinkedIn

LinkedIn isn’t often used by companion animal trainers and behavior consultants as it’s perceived as a job search platform for businesses. However, if you know how to use LinkedIn effectively, it’s a very useful tool for local and national networking with businesses that can help your clientele grow. This 90-minute webinar will go through how to set up an effective profile for yourself and for your company, using LinkedIn for networking to build your business and using the LinkedIn blogging platform for more traffic to your site.

Social Media Marketing Series: Building Online Traffic Through Instagram

One of the most popular social media platforms today is Instagram. While this visual medium is an excellent fit for animal care professionals, you need to use it effectively to build your business. Whether you’re new to Instagram or unsatisfied with your current Instagram results, this 90-minute webinar is for you. We’ll go through how to use your content strategy to bring in more clients and showcase your business, including using Instagram stories and video.

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Refund Policy: The course fee will be refunded, in its entirety, so long as the enrollee requests a refund in writing no later than the 14^th day after the course is purchased.