Raising Canine

Online Advertising 101: Using Google, Facebook & Other Platforms to Target Your Market

Course Information:
Pay Per Click (PPC) Advertising can help bring more customers to your website even with a smaller marketing budget. With all the options to choose from – Google Ads, Facebook, Instagram and more – how to pick the one with the best return on investment for your training and behavior business? In this webinar we’ll look at the pros and cons of some of the most widely used online PPC options. We’ll also look into how to get started, including keyword research, setting up your ads and using testing to hone your message.
Pre-requisites OR Target Level of Knowledge: n/a
Instructor: Mychelle Blake
Continuing Education Units (CEUs):
CPDT-KA: 1.5
IAABC: 1.5
e-mail about CEUs for other organizations
Course Length: 1.5 hr
Original Air Date: 2022
Course Cost: $30.00

Contact Information: sue@raisingcanine.com
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Refund Policy: The course fee will be refunded, in its entirety, so long as the enrollee requests a refund in writing no later than the 14th day after the course is purchased.