Raising Canine

Using Google Analytics to Grow Your Online Marketing Reach

Course Information:

Google Analytics is an incredible platform for reviewing your website’s performance. Everything from page speed to user demographics to integration with your paid advertising can be found in your dashboard and more. Even more amazing, it’s all free to use! Yet few small businesses take advantage of this powerful tool. In this webinar we’ll go through the benefits of using Google Analytics, including practical features you can implement right away to understand your marketing better. We’ll also look at the differences with the new Google Analytics 4 upgrade as well as Google Ads integration and Google Tag Manager. Finally we’ll talk about how you set up your account and install Google Analytics tracking code on your website for major platforms such as WordPress, Wix, Squarespace and more.
Pre-requisites OR Target Level of Knowledge: n/a
Instructor: Mychelle Blake
Continuing Education Units (CEUs):
CPDT-KA: 1.5
IAABC: 1.5
e-mail about CEUs for other organizations
Course Length: 1.5 hr
Original Air Date: 2022
Course Cost: $20.00

Contact Information: sue@raisingcanine.com
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Refund Policy: The course fee will be refunded, in its entirety, so long as the enrollee requests a refund in writing no later than the 14th day after the course is purchased.